Who is your ideal client and what subject matter would entiese them into subscribing to your ezine?
For example, I work with owners of service businesses. They want to make more money or save time. So what I offer them at no cost are assessments and thing to help them do just that. One item I created, one item the coaching school I attended offered and I can use.
Best of success and lots of joy,
Business Builder, Trainer, Author, and former Wall Street Trader.