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November 7 2000 at 2:15 AM
John Kiel 

Response to Which headline is best?



I think phrases like "sky rocket your profits" are hype phrases and are so over used that people are becoming numb to them.

A fresh headline that qualifies your customer and gives them a honest view of the possible income that they can make is the best approach.

The key is to keep a balance between honesty and yet to entice the reader to go on to your copy.

All the Best

John Kiel

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