Do you really look at every ad? My guess
is no. There's so much truly lousy
stuff passing for marketing that there's
gotta be a law of diminishing returns.
My take is this: if someone is willing to
pay to put out their ad, it has a reasonable
chance of being done well enough for me
to learn something from it.
If the advertiser is doing spam, then
s/he is going at it as a pure numbers
game, and I think it hardly matters to most
spammers what their ad says.
Besides, all those ads about enlarging
this body part or shrinking that body
part or getting a low mortgage out of some
Hondouran-Irish Bank in Borneo hardly
seems relevant to anything I'll ever do.
With so much GOOD information avaiable,
I simply have to pick and choose what
I will attend to.
I'm not saying anyone else is wrong -
just indicating my view.
"Strike it rich through persuasion!"