First off, let me tell you where most Internet Marketers make their mistake. You log on to the
Internet, do a little surfing, when all of a sudden it hits you right in the face! The very product
that you have been looking for! The perfect “product” as a matter of fact! You cannot use your
paypal account fast enough, so you can start selling your “product” on the Internet like crazy!
Do you realize what you just did? You just combined two of the hardest industries there are to
make money in, Internet Marketing and Gambling! That is exactly what you are doing by
picking a product before you find out if people even want it.
A product is incapable of giving you money, only people can pay you, and a “market” is made
up of people. You must center your product around your market to be successful on the
So how do you uncover your target market? Easy, you just go to www.overture.com to use
their keyword tool and type in what you want to search for and hit enter. It will tell you the most
popular keywords for that particular word or phrase and it will also tell you how many people
searched that word or phrase last month.
Typically, a good market will be between 40,000 to 100,000 searches for that particular month.
Less than that may be a weak market, and more than that could be too competitive. To find out
for sure use the overture bidding tool for a particular word or phrase, and look at the third bid,
it should be at least .30 up to $2.00. Again, less than .30 could be weak and more than $2.00
could be too competitive.
With overture, you can basically be the highest bidder and get the first position, not too much
guesswork involved there. But Google Adwords is a different story, there is definitely some skill
involved in with this method.
However, with Google Adwords, you have the potential to bid as little as .05 and still be in first
position! However, the problem is that most people do not want to take the time or put forth the
effort to tweak out the perfect Google ad, myself included.
That is when I stumbled across a website http://www.perrymarshall.active.ws
, which has an
excellent course called, The Definitive Google Adwords Course. The basic course is fairly
cheap at $49 considering all the information you get. If you want some audio thrown in, it is
only $97, and if you want the deluxe with hard case cover, you will pay about $197.
Obviously, the best part about the course is that they tell you some of the secrets that are in the
course. You can enter your first name and valid email address and get a free 5 day course.
They give away some good secrets, just enough to get you wanting more. But hey, we all have
to make money somehow, right?
Seriously, this is a great course, I personally bought the basic course, and I have already raised
the visitors to my website by 20% within a week of reading the course. Not bad for a $49
investment, I have spent more than that buying visitors from traffic exchanges! Which you
should never do, by the way.
Any and every business needs to have the knowledge that is in this course. The bottom line is,
if you do not have traffic to your site, you do not produce income. So I highly, highly
recommend the Google Adwords Course.