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ps: cris, blades can be dangerous double edged weapons

November 14 2006 at 12:52 PM

ThomasM  (Premier Login thepurist178)
AP Discussion Group

Response to I look at individuals, and only look at "organizations" only when


hi, cris,

I hope my subject line wasn't more misleading than illuminating.

Independents trade as much on their "individuality" for their appeal to potential buyers as "brands" do on their "brands" - thus, I will base my PERSONAL buying decision on the INDIVIDUAL actions of independents, as much as I might let my PERSONAL buying decisions of a brand be influenced by the qualities - prestige, history, consistency, etc - of a brand.

That said, the INDIVIDUALS of a company have as much influence on my feelings on this matter as the so-called actions of a company (afterall, what is a company but the aggregated actions of individuals?)

Easier to assess for a one or five man operation, much harder for a multi-thousand person "company."

This is not a simple subject, cris, at least, not for me, and certainly not something that can be meaningfully discussed, without gross risk of misunderstanding or erroneous conclusions by others, in a few short posts or even multiple threads.



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