Bringing People to Goods & Services

Papua New Guinea is one of the least developing countries in the world. Goods and services are very challenging to bring to the people due to it's challenging geography/ mountainuos regions and diverse cultural societies. As a result poverty is gripping 40% of the population. People are now starting to move into towns and cities in search of goods and services thus creating civil unrest, high levels of crime and unemployment.

Just today i had a rough idea that popped into my mind. If goods and services are challenging and difficult to deliver to people, why not 'bringing people to goods and services instead?'
I have one point as to how:

Improve or create infrastructures (hard & soft)in the cities/towns and lowlands; hence bringing people to goods and services where it is more accessible.
In other words, concentrate on developing less challenging areas (geographically) or improving well established civilization areas thus bringing people to goods and services.

Please add on your thoughts and ideas in regards to the subject in title.

Note:Infrastructures would include transportation to communications to social development such as education, jobs and houses.