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The ONLY reason I use "discussion" boards...

May 21 2002 at 6:51 PM
 


Response to Wrong Target Market Don...

 

...is to "test" ideas!

"Product" ideas..."Headline" ideas..."Copy" ideas...etc.

If I notice something that "grabs" people by the "short hairs" (that's old marketers lingo)...I follow thru and put together a program...

AND...because most of my programs have to do with (better sit down abd fasten your seatbelt cause I'm going to mention THAT word)....SELLING something...I actually HOPE that people on these discussion boards do NOT buy!

Why!

Because I KNOW...they are NOT salespeople!

They have NOT put in the TIME or EFFORT to learn even the basics of "sales or marketing"...

therefore...

when they order one of my "sales" programs...go out into the marketplace and "try to sell it"...they wind up coming back to me and giving me a lot of "grief" about the thingee NOT working!

The BULK (90%) of my programs are bought via a 2 or 3 step program OFF-Line! OffLine people, especially those who subscribe to Entrepreneur Mag have less resistance to high ticket items and ACTUALLY go out and SET UP AND OPERATE my programs with hardly any "whining" about "the program didn't work for me!"

So....Thank you for being "guinea pigs" in my "test marketing chamber"! I am ALSO...SURE that some of you have capitalized immensely with some of my free offerings.

Case in point;
With my latest, "Deck Renewals", I went up to my Domain Registrar and tried to register, "DeckRenew.com" BUT....someone named "Asher" whom I've never seen post a thing on ANY board had already grabbed it on Sunday.

So...my best to ya "Asher". And, this only caused me to go into a "deeper thinking" mode and come up with a better Domain for what I want to do.

Stay tuned for my next program...I'll bet I can GRAB ya agin!

Don Alm




 
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