A ad specialty dealer was asked by a freight company to help them create a give away item. The dealer thought hard about what type of give away item would work with and get good word of mouth advertising for a freight company. He finally came up with the idea of a matchbook case-like item with a condom inside. On the packaging of the condom was the freight companies logo with the statment "Let Us Take Care Of Your LOAD". I tought this was a creative, but very funny advertising idea. Just thought I would share this story to put a little smile on your face.
Martin
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