Mike -
You say that only ten percent of all people utilize the valuable information inside the materials they purchase.
With respect to non-fiction books, I heard that less then ten percent of all buyers even read the books!
Therefore, recognizing the inertia of the human creature, I would say that WAY LESS than ten percent of all book buyers even begin to put the information to use.
Sadly, it's probably more like one percent.
Robert M. Campbell
www.RealEstateTiming.com
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