includes the need for lots of promotional advertising. In addition to all the screen printed T-shirts, college organizations utilize a lot of promotional advertising. Everything from the imprint ink pens to umbrellas with the "Greek" symbols on them, to license plates and window decals declaring where the child/grandchild and their money is attending.
Successful sports teams will fuel sales for #1 hands (16" to 24" tall), along with mini footballs, bandanas, embroidered sport shirts and jackets, and other decorated products.
SGA, SUB, BCM, and many other organization will use items to get their message out.
Don't forget all the items decorated with the school logo or mascot that are marketed through the bookstore and alummi centers.
Caution: If you use the school mascot on products sold to off-campus organizations, be prepared to pay 8% of more to the school, and possibly also to the NCAA for schools with athletic programs.
There are many more smaller organizations and niche markets on and around campuses. The professional associations may want lapel pins for their members.
The Credit Union(s) for faculty/staff, alumni, and students will use ink pens, calendars, banks, and many specialty products to compete for the deposits and loans for the thousands of potential clients associated with the colleges and universities.
I know because I've sold to many of these organizations locally in Louisiana, as well as via the internet to schools such as UC-SD, Johns Hopkins, and others around the US. From East Coast to West Coast, and even in "fly-over" country, promotional items are needed on and around the campuses.
Good luck in finding your market/products.
Dennis Bevers
BASSCO, Inc.
www.CuttingEdgeAdvertising.com
"Offering promotional solutions for businesses large and small!"
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