2 reasons I chose to create an "Information Display Board for Fitness Centers" was;
(www.pjbux.com/fitnesscenterboards)
1) It's ALREADY been proven successful by a California outfit who has over 3,000 of these type of displays across the country. (So I am not "breaking new ground")
2) FAST SALES!
I simply brought the Chamber of Commerce membership book over to the Club. Sat down and matched up Member's Names with the Owners of businesses in the Chamber Directory.
Thus...I was able to ZERO IN on my TARGET market... FAST (Local business owners)
MOST business owners would like to see THEIR business name on the Display Board instead of their COMPETITOR.
I used this "emotional ploy" to the MAX...and it paid off.
I have already received calls from 2 other Fitness Clubs who would like me to place a Board in their facilities.
However...I am putting the "Fitness Boards" on hold while I pursue my next ADventure...
"HOTEL-MOTEL GUEST GUIDES"
A Book of info (Attractions, Shopping, Services, Restaurant Directory (Including Menus) placed in the LOBBY of Hotels and Motels.
Later.....Don Alm
Restaurant Daily Special Boards
www.pjbux.com/dailyspecialboards