Dear James,
Thanks for the question.
What's UP DOC?
You no good waskiwy wabbit you!
While you were asleep TV has changed. You must not watch MUST WATCH TV. Late night Info-mercials.
Advertisers use BOTH push and pull. Carrot and stick.
They can't afford NOT to.
A - TIVO - means people don't watch commercials at all.
B - TV mega-companies have raised the cost of air time THRU the roof.
C - Only media combines. Info-mercial companies with billion dollar partners. Joint ventures btwn national retailers and TV marketers have ANY chance at making a profit.
D - Almost No TV commercial makes a front end profit. All rely on repeat, back end sales.
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ACTION SUMMARY:
A - TV advertisers (Except for big Corporations with ad budgets they HAVE to spend) Pre-test before they put an offer on TV.
B - Push - usually comes early on. Join the "IN" crowd.
C - Pull - "Limited offer." "One time offer." "This FREE Reward is only offered in the next 30 minutes..."
Us entrepreneurs are going to low cost interactive media:
On-line audio - for example: (Ez, instant on-line Video is here too)
Here is an example:
Click on the LINK below to listen to one of my audio Reward Ezines...
Thanks,
Glenn Osborn
Millionaire Mastermind Marketing Association
Click This Link To Play The Audio Message
http://PlayAudio-123.com/play.asp?m=62399&f=GESEPF&ps=13&p=1