Very good points.
But the biggest "marketing" problem I see... and I'm talking about on-line/off-line and that encompasses over 2,000 clients is that most businesses select the wrong niche to compete in or they have no niche at all.
You're "dead" even before the game starts...
Take care,
Michael S. Winicki
Mwinicki@yahoo.com
Publisher of “Mike Winicki’s Small Business World”. The only newspaper geared towards helping small businesses become more profitable.
http://www.small-business-world.com