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Best Face Forward (Business)

October 27 2005 at 9:41 PM
Jeffrey F. Rayport  (Login chapteraday)
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Best Face Forward
by Jeffrey F. Rayport
Buy book: $18.86

As automation takes over "front office" roles in customer relationship management, the authors propose guiding principles and offer a practical auditing tool to determine how humans and machines can best collaborate in mediating critical customer interaction.


 

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