
The Levity Effect: Why It Pays to Lighten Up
by Adrian Robert Gostick
ISBN: 9780470195888
The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business: that leaders who are lighthearted earn more on average than their peers; that entertaining workplaces have more loyal employees and customers; and that employees who are considered humorous are vastly more likely to get promoted--especially to senior-level jobs.