| Original Message |
Dave (Login Atelang)
Posted May 15, 2009 2:18 AM
Red, I just posted this on the other thread:
Facts of life
Red, here is something to consider. What percentage of pellet gun buyers are devoted hobbyist and what percentage are folks that are going to probably buy just one gun and shoot it every few weekends for a number of years? If you go into a big box store to buy a pellet gun, and you see the shelves lined up with 15 or so of the Gamo's, Crosman, etc. Do your really think that the average Joe is going to go behind the main counter and ask for the more expensive Diana? You know the ones starting at a price tag of almost double? If a guy goes online to buy a pellet gun to have a little fun shooting grackles or a few squirrels and see's the Bam web page and the cloned gun's that come close to what he is looking for half the price, to you think he really cares that the Beeman R9 or the Diana 48 is a better gun? My first pellet gun was a crosman Quest. I had a blast shooting that gun.
I would say that 90% of the market fall into that category.
That is the market Red.If Diana does not want to do any Marketing and Awareness of their line, then too bad for them.
Dave@vabch
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