...and you don't remember subscribing to it, you've probably been added to the list because the publisher thought you MIGHT be interested in the content.
Now, proper e-zine etiquette is the ASK people if they'd like to be on your list before adding their e-mail address. But some people don't know this, or they choose to ignore it.
Now, you could send these folks a nasty-gram, but here's a better strategy, one that could bring in some new subscribers to YOUR e-zine. Here's my "Subscribe Me, Subscribe You" strategy. I send these e-zine publishers the following note:
===BEGIN NOTE====
I notice that I am on your e-mailing list. Would you like to be on mine? For details, please visit:
http://www.postcardmarketingsecrets.com/newsletter.html
Have a great day!
Martha Retallick
Grow your business with direct mail postcards!
It's easy, affordable, and FUN! Learn how at:
http://www.PostcardMarketingSecrets.com
===END NOTE====
Some folks have all but begged me to put 'em on my list after receiving the above note.