Hey Quentin,
I agree with what Michael Perry wrote
about building trust and credibility by
giving away your 'knowledge' for free...
And the perfect place for this is right where
you are now... forums are excellent places to
find out what your target market is looking
for and then supply them your solution or
direct them towards plausible resources.
Your market is 'streaming audio' so you
need to frequent forums that focus around
businesses that would use and benefit from
your service... It's also good practice to
visit your competitions forums to 'borrow'
some of their ideas and offer advice, have
a peek around etc...
Go over to
http://www.forumfortune.com for
more info about how forums can boost your
business and how to automate the task of
posting and monitoring multiple discussions.
I hope this has been of some help!
Craig
PS: If I was to recommend a blueprint for how
to market products or services online it would
be...
http://marketingdashboard.profit-biz.com
Make Forum Posting a Breeze!
http://www.forumfortune.com