Hi Rayner,
Well, what do you mean by aging? Where are you getting your statistics/information? For instance, my 65 year-old mom has a PC with internet access. So do my 55is yr-old inlaws, my 42 yr-old sister, and 46 yr-old brother both use the Internet all the time.
So by aging do you mean those beyond retirement age? If so you're right, they're not online in droves. But the Baby Boomers ARE and they are looking for oppotunities and services - nutritionals (that work), healthy foods, wellness services - in other words, products and services that will help them put off aging as long as possible.
If you'll look for & read Pilzer's books, you'll find it well worth your time. In his book "The Next Trillion" he answers the question: "Why the wellness industry will esceed the $ 1 Trillion health care (sickness) industry in the next ten years."
Tracy
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