Well, it's just a matter of addding the right HTML to a page. For example:
<**a href="http://www.yoursitehere.com/yourdownloaddirectory/yourproduct.zip">Download Here</a**>
this would create a link that says "Download Here" and people could right click and "save as" to download a file called "yourproduct.zip"
Just remove the ** had to put them in so it would show the HTML
That's the simple answer. If you're wanting to set up multiple downloads or a shopping cart of sorts, it really depends on who you're using to process your orders.
Personally, I use 2checkout.com. If you use them, they have extensive guides to help you set up your order pages in several different ways.
Don't know if that's exactly what you were looking for, but hopefully helps you out a little. :)
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