I would say that "I wear eye makeup (eg) because I think I have nice eyes & the makeup makes them even more noticeable to other people"
Thus, makeup becomes a way to enhance what you LIKE, not hide what you don't. Isn't that also how we choose clothes for our adult bodies? At least, after watching way too many seasons of What Not To Wear, that's what I've been trying to do -- play to my strengths, show what I like about myself, not wallow or try to hide what I don't.
On a different level, that's what I want DD to do with her life - if she's smart, I want her to play to that. She might never be exceptionally graceful (she gets that from me!) so I am cautious about how we pursue ballet at this age, just because of the body image stuff. But being able to do strong things with her body, oh yes!
Reminds me of a post I read on HandsFreeMama, encouraging us to use language like:
"I love to watch you play" rather than "You did a good job"
Here's the post, she says it so much better than I did: