'AMERICAN DREAMS' AND 'CRIMINAL INTENT' ARE SUNDAY WINNERS IN 18-49
Published: October 27, 2003

‘AMERICAN DREAMS’ WINS AN HOUR THAT INCLUDES SUCH COMPETITION AS ‘60 MINUTES,’ ‘COLD CASE,’ ‘10-8,’ ‘CHARMED’ AND REBROADCASTS OF ‘THE SIMPSONS’ AND ‘KING OF THE HILL’

BURBANK, Calif. -- October 27, 2003 -- NBC has generated another round of strong ratings results from its great Sunday dramas, as “American Dreams” won its hour among adults 18-49 with its strongest rating since premiere week and “Law & Order: Criminal Intent” dominated its time period with the show’s highest regular-slot 18-49 result since April 6.

According to preliminary “fast affiliate-based” in-home viewing figures from Nielsen Media Research, “Dateline NBC” (2.6 rating, 7 share among adults 18-49, 10.1 million viewers overall) opened the night at 7 p.m. ET with its highest 18-49 rating since premiere week and its biggest overall viewer total since Jan. 12. “Dateline” soared 63 percent above its 1.6/5 of the previous Sunday in 18-49.

From 8-9 p.m. ET, the critically praised “American Dreams” (3.6/9 in 18-49, 10.1 million viewers overall) was #1 in 18-49 in an hour that included competition from CBS’ “60 Minutes” and “Cold Case,” ABC’s “10-8,” WB’s “Charmed” and Fox rebroadcasts of “The Simpsons” and “King of the Hill.” This is “Dreams’” highest 18-49 rating since Sept. 28. Last night’s “American Dreams” telecast featured a guest appearance by Kelly Rowland of Destiny's Child as Martha Reeves

sounds like some good news... from what i've been hearing the demos are really important... i figured i'd check the ratings releases and this was the first one!!!... yes... spread the word to everyone to keep the ratings up about this great show!!!!!!!!

from: www.nbcmv.com

Thanks for posting it! I checked nbcmv earlier to see if they had put out a release and didn't see one.

Yes, that's great. The 18 - 49 demo is what the networks consider most important.