TURKEY: TEXTILE INDUSTRY UNITES AGAINST CHINA

(ANSAmed) - ANKARA, JANUARY 16 - MOL Shops, established by 78 Turkish ready to wear companies to unite against cheap textile products that come from China, is launching its first branch with a spectacular discount. The branch, to be opened at midnight on January 17, will offer 90% discounts on all products for the first 24 hours. From then on, products will be offered at a 50% discount. MOL takes its name from the initials of Merter, Osmanbey and Laleli, three key areas of Istanbul in ready to wear products. The company aims to reclaim a market share lost to firms from countries such as China, said Oktay Ozdemir, president of MOL's executive committee and managing director of the Wenice Kids brand. ''We include brands such as Wenice Kids, Deep Blue and Vigos that produce for companies such as Zara and H&M. Nobody, including China, will be able to compete with us in quality and price,'' Ozdemir said. ''We are entering the market with producer prices. There are no intermediaries or commissions. We will show the power of Turkey in production and brand.'' MOL aims to open 56 shops this year, 18 of them in Turkey and the rest in 19 other countries, he said. (ANSAmed).

http://www.ansamed.info/en/top/ME12.WAM50150.html

i guess this would most likely be a highly automated and not so much labor force involved, if it works it would be quite an achievment which in the end is better for the consumer

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" I don't care if the cat is black or white, just as long as it gets the mice "

even the headscarfmommy's are way more expensive then chinese workers. no chance to win a price battle against chinese. this is a real stupid move.






Napoleon auf St. Helena: "Hätte der Himmel gewollt, dass ich als deutscher Fürst geboren wäre und hätten Sie mich einmal zu Ihrem Kaiser gewählt und ausgerufen so scheint mir noch Heute, dass Sie nie von mir abgefallen wären und ich Heute nicht hier sitzen müsste."

Might be effective in the local market, but not global textile market. It's better to compete on quality anyway, only India can compete with China on price.


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#1 way to ascertain that you've lost an argument: Resorting to personal attacks.