What would you do if a CEO from a large clothing company said in a letter "If you don't like the pictures in our store, please just stay home. It's as simple as that."
I know what I would do. First, I would write them and let them know that I wouldn't be shopping their stores until they bring remedy to their egregious ways. Secondly, I would tell others.
Guess? CEO Paul Marciano wrote those exact words of response to customers expressing concern about Guess indecent advertising schemes.

Marciano and his brand of advertising now competes with the sleaze once afforded only to Abercrombie & Fitch. It cost them millions of dollars, it should cost Guess? too!
The latest life-size posters in Guess? stores features one with Hollywood sex symbol Paris Hilton lying in the grass half naked seducing a guy.
Other posters contain nudity and sexual poses. But that's not all!
Guess? also markets sex on their website. Dozens of photos depict strong, independent, sensuous men and women and provide provocative imagery.
Take Action
Please take a stand against filthy advertising by Guess? by taking the following actions:
1.
Take part of Chairman Marciano's advice. Let him know your family will not shop in his stores. Click the link below to send him a letter.
2.
Tell others by printing this page and sharing it with your friends.
3. As a parent,
take a copy of Chairman Marciano's letter to your local Guess? store and let them know their brand of marketing and an arrogant attitude is a great way to lose business.
Send Your Letter To Chairman Marciano Now!
Sincerely,
Donald E. Wildmon, Founder and Chairman
American Family Association