Not sure First Sale Doctrine applies to unauthorized sellers of trademarked goodsFebruary 11 2012 at 3:50 PM
from IP address 22.214.171.124
Response to Richemont has no legal recourse here.
See Beltronics v. Midwest Inventory Distribution, for example. I'm sure there are others.
First Sale Doctrine is a limitation to copyright (to protect creators of IP), rather than trademark, as I recall.