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Early Fifties Topps 8 Card Ad Panels

February 22 2012 at 8:31 AM
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Dave Hornish  (Login dsh46)

Curious if anyone has seen 8 card ad panels for either Look N See or Scoop? The other three sets with cards that have the same dimensions (Ringside, Magic Football, Fighting Marines) all are known with the box top art reproduced on the back of a 4x2 card array.

 
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(Login willhc)

Topps

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February 22 2012, 5:50 PM 

Dave, I've seen the Ringside and two of the eight on the Fighting Marines but never heard or seen either Look n See or Scoop - that means both probably exist!

 
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(Login AlanRM)

Ad Panels

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February 22 2012, 10:02 PM 

I have no idea what these look like. Anyone have an example they can post?

Alan

 
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Dave Hornish
(Login dsh46)

Re: Early Fifties Topps 8 Card Ad Panels

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February 23 2012, 9:36 AM 

Here is an example from 1951 Ringside. First, the regular box top art:

[IMG][linked image][/IMG]

Next is the 8 card ad panel, arrayed 4 x 2:

[IMG][linked image][/IMG]

On the back of that panel, there is this:

[IMG][linked image][/IMG]

The ad back actually has a bit more detail to the left side than the box top, the box top has more to the right. Some of these have been cut up over the years and are known as puzzle backs. A similar ad back exists for 1951 Magic Football and 1952/53 Fighting Marines. Cut up cards from the latter are known that must have come from an ad panel.

I assume Look N See would have such an ad panel, not sure about Scoop which came a little later than the rest but is a good candidate. All five sets had cards that measure: 2 1/6" x 2 15/16". jest also measure that size but differ so much in appearance and time I don;t know if an ad panel would have been made.

I surmise these panels were not necessarily for salesmen; instead I think they could have been handed out at Confectioner's conventions, which Topps attended in spades, especially in the early years, although both uses are certainly possible.


    
This message has been edited by dsh46 on Feb 23, 2012 10:51 AM
This message has been edited by dsh46 on Feb 23, 2012 9:37 AM


 
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(Login AlanRM)

Ad Panels

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February 23 2012, 10:34 AM 

Cool. Thanks Dave. Anyone have the Fighting Marine one? I'd love to see it.

Alan

 
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