It's not yet the "real thing", it's still a temporary store, but it's a better temporary store.
A little more interactive, way easier to update and add to, much better inventory control, and a more useful back end (sales stats/tracking and the like.) Unfortunately it loses the Google Checkout option (though only two people used it in the latest preorder run, as opposed to almost a full third in the previous one. Is it falling out of favor?) and the TOS says specifically I can't list paintball guns.
I'm assuming the parts are okay, and it's not like I had any full markers to list (yet), so that one's no biggie.
I'm still trying to figure out how to do T-shirt sizes without having to post each size as a separate entry, and as soon as I clear my tables a bit this weekend, I need to shoot some fresh product shots for some of the rest of the goodies.